Date(s) - 12/05/2021
10:00 am - 11:30 am
Your business brand is only as good as the personal brands of your team members. Individual behaviours can make or break a business brand and reputation.
Personal Brand: CLARITY of brand message and audience – what it is and how we COMMUNICATE it consistently
Personal Brand: CAPITALISE on your brand message. Establish yourself as a thought leaders/visible experts, magnifying your investment ‘appeal’ and increasing your marketing power.
Winning Pitch are one of the most experienced, high growth entrepreneurial coaching businesses in the country, bringing proven business insight and powerful solutions to organisations from start-ups to FTSE 100 companies.
Winning Pitch helps businesses and the people behind them grow faster and further than they imagined possible. We provide trusted advice from ambitious start-up through to successful scale-up.
The Investment Readiness Programme is funded by Leeds City Region Enterprise Partnership (LEP) and brought to you by Winning Pitch and in partnership with Garbutt and Elliott.
This session will be delivered by:
Deborah Ogden is a nationally respected expert on personal branding and impact, speaker, and host of the Podcast, ‘On Brand With…’, sharing stories of personal brand in the real world.
Whether it’s building profile, winning more contracts or pitching and presenting with confidence, Deborah’s expertise has delivered breakthrough results time after time for businesses and individuals across the UK.
She has 20 years of extensive experience working on the brand and image of some high profile names including Old Trafford Cricket Ground, the British Heart Foundation and Co-operative Insurance (CIS). Deborah has made an impact with organisations and individuals up and down the country including: Tesco; Ernst & Young, CILEx, the University of Law and Polypipe – she knows how powerful personal branding can be, both on a corporate and individual level.
Her approach centres around building profile as a visible expert, and increasing personal impact using her Impact Method: ‘Clarity, Communicate, Capitalise’.
Having trained as a solicitor, Deborah has a strong background in professional services giving her an in-depth and real world understanding of the importance of backing up content with strong presentation.
Deborah is a regular commentator for BBC Radio and the press, featuring in national publications including Daily Mail, Express, Essentials and Stylist magazine and had her work published in Your Success, a personal development book. She is frequently booked as a motivational speaker for both businesses and educational institutions to advise on positive impact and personal brand in business.
The Investment Readiness programme is being delivered by Winning Pitch on behalf of the Leeds City Region Enterprise Partnership (LEP) and is designed to help businesses understand the full and diverse range of investment options available that can best support their growth plan. Businesses within the Leeds City Region can access a wealth of fully funded support tailored to the specific needs of your business part funded by the European Regional Development Fund.
For more information about the Programme, please contact us at firstname.lastname@example.org